style icon {lauren conrad}

i find lauren conrad’s style is always fresh and age-appropriate. she often sticks with what she knows works for her — long blond hair, sun-kissed skin, and fitted silhouettes — but plays around with make-up and color. she’s got the l.a. casual look down pat, but lately her more professional looks have been catching my eye. hitting the road to promote her new book, sweet little lies, she has given fans quite the fashion eyeful.
the california cool look she mastered during her laguna beach upbringing…
…and a more polished look by madewell 1937.
a monochromatic khaki look sets off blond tresses and tan skin.
dewy skin and a classic LBD.
promoting her new book in a plastic island jacket.
red hot in hervé léger.